Stanford Publishing Courses for Professionals Martin Levin, former president of the Association of American Publishers, explains how to enter the U.S. book market. "Makes you a part of the largest network of publishing professional dedicated to excellence and achievement in the world."
 


Announcement

The Stanford Publishing Course for Professionals closed in late 2009, a victim of both he economy and larger transitions in the program's core fields. While the course will not be returning to Stanford, Stanford is pleased to announce that Yale University will has launched a new Yale Publishing Course beginning in the summer of 2010. Details can be found at http://publishing-course.yale.edu.

Videos of past years of the Stanford Publishing Course will continue to be available on this website. Questions about the course should be addressed to Mimi Calter at the Stanford University Libraries (mcalter@stanford.edu).

Archived Course Content

Stanford brings you one-hour Virtual Seminars on a broad range of topics, now available free of charge! View on your own, or gather your staff for in-house education.

Previously Recorded Virtual Seminars

2008 Virtual Seminars

Digital Video: Publishing To the Web

KENJI KATO, Stanford Publishing Courses New Media Group
Wednesday, April 02, 11am Pacific Time more »

Digital Video: After the Shoot

CRAIG SYVERSON, Stanford Publishing Courses New Media Group
more »

Digital Video: Choosing the Right Gear

KENJI KATO, Stanford Publishing Courses New Media Group more »

Digital Video: Strategies for Adding Video To Your Site

CRAIG SYVERSON, Stanford Publishing Courses New Media Group more »

2007 Virtual Seminars

Harnessing the Power of the Blog

RAND FISHKIN, Founder, SEOmoz.org more »

Secrets of Search Engine Optimization

RAND FISHKIN, Founder, SEOmoz.org more »

Using Web Analytics Strategically

SHARI CLEARY, Digital Marketing Consultant, WebSideStory more »

10 Mistakes Web Sites Still Makeā€”And How to Fix Them

MICHAEL GOLD, Co-Founder and Principal, West Gold Editorial more »

2006 Virtual Seminars

Controlling the Conversation: When You're Liable for Content that Visitors Post on Your Website

JON HART, Member, Dow, Lohnes & Albertson, PLLC
DAVID WITTENSTEIN, Member, Dow, Lohnes & Albertson, PLLC more »

How to Connect With Book or Magazine Readers Through Effective Typography

INA SALTZ, Principal, Saltz Design more »

Production Tips and Time-Savers in the Digital World

LAUREN BROWNE, Director of Production, Getty Images more »

Multi-Media Platforms: 5 Keys to Developing your Content and Establishing your Brand

KATHLEEN SPINELLI, Principal, Brands-To-Books, Inc more »

2005 Virtual Seminars

Blogs: The Next Big Thing in Marketing & Communications

ELISA CAMAHORT, Founder and President, Worker Bees more »

Copyright Law II: Permissions, Releases and Fair Use--When Do I Need Them and What Should They Look Like?

JONATHAN HART, Partner, Dow, Lohnes & Albertson
DAVID WITTENSTEIN, Partner, Dow, Lohnes & Albertson more »

Writing and Editing for the Web

SUSAN WEST, Principal, West Gold Editorial more »

Getting Your Enewsletters Read

LOREN MCDONALD, Vice President, EmailLabs more »

2004 Virtual Seminars

Copyright Law: What All Editors and Publishers Need to Know

JONATHAN HART, Partner, Dow, Lohnes & Albertson
DAVID WITTENSTEIN, Partner, Dow, Lohnes & Albertson more »

How to Manage Editors and Writers

BILL MARKEN, Editor-in-Chief, Garden Design Magazine more »

Writing Short: Packing 5,000 Bits of Information into a 500-word Assignment

SAMMYE JOHNSON, Professor, Trinity University
PATRICIA PRIJATEL, Professor, Drake University more »

Publishing Without Borders: Strategies for International Publishing

MICHAEL ROSS, Senior Vice President, Encyclopaedia Britannica more »

2003 Virtual Seminars

Best Ways to Grab Reader Interest Now

GREG CURTIS, former Editor, Texas Monthly more »

Making Your Website Work Harder

MICHAEL GOLD, Principal, West Gold Editorial more »

Maintaining Profitability in Lean Years

JOHN Q. GRIFFIN, President, Magazine Division National Geographic more »

Branding: Building A Business Model That Sustains You in Down Times

JOHN KILCULLEN, President, VNU more »

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