printer friendly pageMKTG 375: Consumer Behavior
No schedule information
MKTG 526: Customer Acquisition for New Ventures
No schedule information
MKTG 532: Persuasion
2015-2016 Autumn
-
MKTG 532 |
2 units |
Class #
27469
|
Section 01 |
Grading: GSB Pass/Fail |
SEM
| Students enrolled: 46 / 48
11/09/2015 - 11/20/2015 Mon, Wed, Fri 3:00 PM - 5:50 PM at GSB McClelland 104 with Tormala, Z. (PI)
Instructors: Tormala, Z. (PI)
Notes: No Exam. Participation 50% Projects/Papers 50%. 1 Group 1 Individual Project/Paper. P/F Mandatory. Seminar. Open to MBA and MSx students. Capacity limited to 48 students. Mandatory attendance. Absences impact grade. Not Open to Non-GSB Students.
2015-2016 Winter
-
MKTG 532 |
2 units |
Class #
45278
|
Section 01 |
Grading: GSB Pass/Fail |
SEM
| Students enrolled: 27 / 47
02/22/2016 - 03/04/2016 Mon, Wed, Fri 3:00 PM - 5:50 PM with Tormala, Z. (PI)
Instructors: Tormala, Z. (PI)
Notes: No Exam. Participation 50% Projects/Papers 50%. 1 Group 1 Individual Project/Paper. P/F Mandatory. Seminar. Open to MBA and MSx students. Capacity limited to 48 students. Mandatory attendance. Absences impact grade. Not Open to Non-GSB Students.
2015-2016 Spring
-
MKTG 532 |
2 units |
Class #
46139
|
Section 01 |
Grading: GSB Pass/Fail |
SEM
04/25/2016 - 05/06/2016 Mon, Wed, Fri 3:00 PM - 5:50 PM with Tormala, Z. (PI)
Instructors: Tormala, Z. (PI)
Notes: No Exam. Participation 50% Projects/Papers 50%. 1 Group 1 Individual Project/Paper. P/F Mandatory. Seminar. Open to MBA and MSx students. Capacity limited to 48 students. Mandatory attendance. Absences impact grade. Not Open to Non-GSB Students.
MKTG 534: The Travel and Airline Industry
2015-2016 Autumn
-
MKTG 534 |
2 units |
Class #
27298
|
Section 01 |
Grading: GSB Letter Graded |
CAS
| Waitlist: 13
11/09/2015 - 11/20/2015 Mon, Wed, Fri 3:00 PM - 5:50 PM at GSB Faculty East 103 with Nair, H. (PI); Gillani, S. (SI)
Instructors: Nair, H. (PI); Gillani, S. (SI)
Notes: Class will be in P102 on 11/13 only. No Exam. Participation 50% Projects/Papers 50%. Case and Problem Discussion. 1 Group Project/Paper. P/F Allowed with Permission of Instructor. Open to MBA and MSx students. Capacity limited to 30 Students. Mandatory attendance. Absences impact grade.
MKTG 535: Product Launch
2015-2016 Spring
-
MKTG 535 |
2 units |
Class #
46141
|
Section 01 |
Grading: GSB Letter Graded |
CAS
03/31/2016 - 04/29/2016 Mon, Fri 8:00 AM - 9:45 AM with Levav, J. (PI); Siegelman, R. (SI)
Instructors: Levav, J. (PI); Siegelman, R. (SI)
Notes: Final 10% Participation35% Proj/Papers40%Other15%. Case and Problem Discussion. 1 Group 1 Individual Project/Paper. P/F Not Allowed. Open to MBA1 students. In-class Final. Mandatory attendance. Absences impact grade. Not Open to Non-GSB Students. -
MKTG 535 |
2 units |
Class #
46142
|
Section 02 |
Grading: GSB Letter Graded |
CAS
03/31/2016 - 04/29/2016 Mon, Fri 10:00 AM - 11:45 AM with Levav, J. (PI); Siegelman, R. (SI)
Instructors: Levav, J. (PI); Siegelman, R. (SI)
Notes: Final 10% Participation35% Proj/Papers40%Other15%. Case and Problem Discussion. 1 Group 1 Individual Project/Paper. P/F Not Allowed. Open to MBA1 students. In-class Final. Mandatory attendance. Absences impact grade. Not Open to Non-GSB Students. -
MKTG 535 |
2 units |
Class #
46143
|
Section 03 |
Grading: GSB Letter Graded |
CAS
03/31/2016 - 04/29/2016 Mon, Fri 4:30 PM - 6:15 PM with Levav, J. (PI); Siegelman, R. (SI)
Instructors: Levav, J. (PI); Siegelman, R. (SI)
Notes: Final 10% Participation35% Proj/Papers40%Other15%. Case and Problem Discussion. 1 Group 1 Individual Project/Paper. P/F Not Allowed. Open to MBA1 students. In-class Final. Mandatory attendance. Absences impact grade. Not Open to Non-GSB Students.
MKTG 536: Entrepreneurial Ventures in Luxury Markets
No schedule information
MKTG 541: Social Brands
No schedule information
MKTG 542: Designing Story in a Digital World
No schedule information
MKTG 547: Strategic Marketing Communication - Compressed
No schedule information
MKTG 552: Building Innovative Brands
2015-2016 Winter
-
MKTG 552 |
2 units |
Class #
25555
|
Section 01 |
Grading: GSB Pass/Fail |
WKS
| Waitlist: 96 / 120
01/25/2016 - 01/29/2016 Mon, Wed, Fri 3:00 PM - 5:50 PM with Aaker, J. (PI); Flink, C. (SI)
02/08/2016 - 02/12/2016 Mon, Wed, Fri 3:00 PM - 5:50 PM with Aaker, J. (PI); Flink, C. (SI)
Instructors: Aaker, J. (PI); Flink, C. (SI)
Notes: Enrolled and waitlisted students must attend class on the first day or they will be dropped. No Exam. Workshop. 1 Group Project/Paper. Non-GSB students: See gsb.stanford.edu/NonGSBReg. P/F Mandatory. Enrolled + waitlisted must attend or be dropped. Open to MBA and MSx students. Capacity limited to 48 students.
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