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The Science of Decision Making

Monday, February 15, 2016

Accepting Applications:

September 28, 2015 – February 14, 2016

Course Starts Online:

February 15, 2016

Come to Stanford:

March 29-April 1, 2016

Fee and Application.

This course is offered through Worldview StanfordWorldview Stanford is an innovative Stanford University initiative that creates interdisciplinary learning experiences for professionals to prepare them for the strategic challenges ahead.
Explore how the latest research in neuroscience, psychology, law, economics, and business can help us predict, influence and improve decision making. Start online, then come to campus. 

Course Description

The Brain: Discover how the brain decides and the critical roles played by pleasure and pain as well as memory and experience

Behavior:  Explore how cultural, developmental, contextual and emotional influences play out in our brains and shape our choices.

Influence: Understand how we use persuasion, incentives, choice architecture, and appeals to beliefs and values to influence the decisions of others.

Improvement: Tap into research and techniques to help you make better decisions that are more creative, reasoned, satisfying, and responsible choices—individually and in groups.

Learn from a variety of sources and interdisciplinary Stanford experts, including:

Bill Burnett, design visionary, Stanford

David Demarest, Vice President of Public Affairs, Stanford; former head of public affairs at Bank of America, Visa

Kara Fitzpatrick, clinical psychologist, Stanford Medical School

Hazel Markus, social psychologist,Stanford University

Lindred Greer, assistant professor, organizational behavior, Stanford Graduate School of Business

Bill Newsome, neurobiologist, head of the Stanford Neuroscience Institute, and co-chair of Obama’s BRAIN Initiative