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The Science of Decision Making
Accepting Applications:
September 28, 2015 – February 14, 2016
Course Starts Online:
February 15, 2016
Come to Stanford:
March 29-April 1, 2016
Fee and Application.
Course Description
The Brain: Discover how the brain decides and the critical roles played by pleasure and pain as well as memory and experience
Behavior: Explore how cultural, developmental, contextual and emotional influences play out in our brains and shape our choices.
Influence: Understand how we use persuasion, incentives, choice architecture, and appeals to beliefs and values to influence the decisions of others.
Improvement: Tap into research and techniques to help you make better decisions that are more creative, reasoned, satisfying, and responsible choices—individually and in groups.
Learn from a variety of sources and interdisciplinary Stanford experts, including:
Bill Burnett, design visionary, Stanford d.school
David Demarest, Vice President of Public Affairs, Stanford; former head of public affairs at Bank of America, Visa
Kara Fitzpatrick, clinical psychologist, Stanford Medical School
Hazel Markus, social psychologist,Stanford University
Lindred Greer, assistant professor, organizational behavior, Stanford Graduate School of Business
Bill Newsome, neurobiologist, head of the Stanford Neuroscience Institute, and co-chair of Obama’s BRAIN Initiative
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