What people are saying about Infinite Reality:
Exhilarating ... a must-read - Los Angeles Times
The remarkable thing is how little a virtual human has to do to produce fairly large effects on behavior - New York Times
A journey through the virtual Universe - Wall Street Journal
Ground-breaking research with vivid imagery and inspiring analysis - New Scientist
Read this book if you want to understand the future - Jaron Lanier
How achievable are the virtual experiences seen in The Matrix, Tron, and James Cameron’s Avatar? Do our brains know where “reality” ends and “virtual” begins? In Infinite Reality, Jim Blascovich and Jeremy Bailenson, two pioneering experts in the field of virtual reality, reveal how the human brain behaves in virtual environments and examine where radical new developments in digital technology will lead us in five, fifty, and five hundred years.