FEATURED ARTICLE
2016
Business and society: new words for new worlds
Neologisms can do all sorts of jobs. But most straightforwardly new words describe new things. As such they indicate areas of change, perhaps of innovation. They present us with a map, one that can redefine what we know as well as revealing newly explored areas; new words for new worlds. What do recently coined words and phrases tell us about how the world of business is developing? Gareth Williams considers this question.
