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Joined May 2010
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  1. 10 Apr 2015

    Reasons to believe in : Buyers and sellers can transact around impressions or views instead of shows

    13 replies 77 retweets 46 likes
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  2. 10 Apr 2015

    Reasons to believe in . Faster performance metrics to optimize a campaign while it is in flight

    9 retweets 6 likes
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  3. 10 Apr 2015

    Reasons to believe in . It's the most promising approach to managing cross-screen campaigns

    5 retweets 4 likes
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  4. 9 Apr 2015

    Reasons to believe in . Advertisers can use more granular audience data than the traditional GRP

    2 replies 4 retweets 5 likes
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  5. 9 Apr 2015

    We dispel the hype about and discuss the promise for programmers, distributors and advertisers

    1 retweet 3 likes
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  6. 9 Apr 2015

    The potential of for brand advertisers: Automated buying

    1 reply 4 retweets 5 likes
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  7. 8 Apr 2015

    The potential of for brand : Data-driven targeting

    1 reply 2 retweets 4 likes
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  8. 8 Apr 2015

    The potential of for brand : Real-time optimization

    2 retweets 1 like
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  9. 8 Apr 2015

    The potential of for brand : Unified campaign management

    4 retweets 3 likes
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  10. 7 Apr 2015

    Don't miss Sean Downey's keynote at Programmatic I/O on what viewer choice and have to do with each other.

    1 like
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  11. 7 Apr 2015

    The potential of for brand : Cross-screen measurement

    4 retweets 4 likes
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  12. 7 Apr 2015

    Part 3 asks, "Why try to change the way that billions of dollars of are bought and sold each year?"

    2 retweets 1 like
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  13. 3 Apr 2015

    Check our our new Evolution of whitepaper on the promise of Programmatic TV and come see us at on Apr 13

    5 retweets 3 likes
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  14. 3 Apr 2015

    In the third whitepaper of our Evolution of TV series we dispel the hype and unpack the potential of

    5 retweets 3 likes
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  15. 2 Apr 2015

    Everyone is talking about it, but what is Programmatic TV? Google explores the concepts promise in a new whitepaper:

    6 retweets 9 likes
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  16. 20 Mar 2015

    Fixing our industries challenge from Google's . You can't count what you haven't measured

    1 reply 1 retweet 5 likes
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  17. 23 Feb 2015

    Evolution of TV, Part 1, summarizes the 7 dynamics transforming TV for advertisers, programmers & distributors

    1 reply 17 retweets 15 likes
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  18. 23 Feb 2015

    In part 2 of our Evolution of TV series we explore how advertisers can reach fragmented audiences as TV moves online

    1 reply 5 retweets 3 likes
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  19. 20 Feb 2015

    5 learnings for how to design across screens.

    1 reply 1 retweet 4 likes
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  20. 19 Feb 2015

    Material Design principles formed the basis for the new . Learn how to apply them yourself:

    5 retweets 3 likes
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