Our Mission: To help leaders and teams change their organizations for the better.
The Designing Organizational Change Project develops solutions that spur constructive beliefs and actions (and that squelch destructive ones). We bring together students, faculty, and leaders from a host of for-profit and non-profit organizations — we work with people bent on learning why and how effective change happens despite the inevitable countervailing forces. We uncover, tinker with, and test promising solutions in our classes, studies, and projects with organizations; we do basic and applied research to understand why and when approaches are (and are not) useful; and we capture and communicate these lessons in academic and applied reports, case studies, and change tools.
This project is an initiative of the department of Management Science & Engineering and the Stanford Technology Ventures Program (STVP), in collaboration with the Hasso Plattner Institute of Design at Stanford.
Leading change requires an odd blend of patience and impatience. Change requires patience because it is difficult and takes so long. It also requires persistent impatience about the progress that you are making RIGHT NOW. If you don’t keep learning and moving ahead every day, change will take even longer and may never happen at all.
Leading change requires the confidence to act on your convictions and the humility to realize that you might be wrong.
Go from “bad to great.” Because bad is so much stronger good, effective leaders devote more attention to “eliminating the negative” than to “accentuating the positive.”
Change requires addition and subtraction. The best leaders clear the way for adding necessary new things by constantly subtracting unnecessary old things.
Collective pride and anger propel faster and deeper change than financial incentives.
Silence is not golden. It signals that people believe the change “isn’t not my job,” they are afraid to speak up, or just don’t care.
Don’t think of people who resist change as idiots. Instead, treat it as a sign that something is wrong with the change or with how it is being implemented.
There is a difference between what you do and how you do it. Change often entails upsetting and hurting good people. The best leaders find ways to limit such damage — they devote particular attention to treating people with dignity and respect.
The best leaders treat change as a manageable mess.
Life happens while you make other plans. No matter how well-crafted your goals, milestones, metrics, and incentives might be, the change you get will not be what you expect.
Corie Brown
Entrepreneur
Cheryl Phillips
Insights by Stanford Business
Bob Sutton
Joe McCannon & Becky Kanis Margiotta
Stanford Social Innovation Review