printer friendly pageCOMM 339: Questionnaire Design for Surveys and Laboratory Experiments: Social and Cognitive Perspectives (POLISCI 421K, PSYCH 231)
The social and psychological processes involved in asking and answering questions via questionnaires for the social sciences; optimizing questionnaire design; open versus closed questions; rating versus ranking; rating scale length and point labeling; acquiescence response bias; don't-know response options; response choice order effects; question order effects; social desirability response bias; attitude and behavior recall; and introspective accounts of the causes of thoughts and actions.
Terms: Spr
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Units: 4
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Grading: Letter (ABCD/NP)
Instructors:
Krosnick, J. (PI)
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