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Charles A. Holloway: Total Venture Design

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Published on Nov 6, 2015

Often entrepreneurs focus all their time and resources on designing a new product or service. But according to Stanford Graduate School of Business Professor Emeritus Charles Holloway, if you look at game changing industry innovations, roughly half of them come in the business model, not in the product or service.

In this video Holloway describes how total venture design can help you create the organization, culture and management system you'll need to launch a truly impactful company from the ground up.

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