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Insights by Stanford Business
Latest Stories
December 10, 2015
Jennifer Aaker: Capturing the Power of Empathy
Why product designers should put themselves in the shoes of their consumers.
December 9, 2015
Seven Lessons on Investing in China’s Tech Sector
Big data and e-commerce in China provide opportunities for foreign investors.
December 8, 2015
Stefan Reichelstein: Paris May Be the Last Best Chance on Climate Change
A Stanford scholar shows why the critics are wrong.
December 3, 2015
How to Create a Better Board of Directors
A serial board member explains why even young companies need strong directors.
November 30, 2015
DoorDash CEO: Solving Problems of Time-Starved People
The food delivery startup looks to expand beyond the edible.
November 25, 2015
How Our Self-Control Affects the Way We See Risk
Research shows that people with low self-control tend to underplay the negative consequences of their decisions.
November 23, 2015
William Barnett: The Value of Fuzzy Market Categories for Entrepreneurs
Sometimes it pays to define your product market more broadly.
November 18, 2015
Five Lessons in Leadership from Manchester United’s Former Manager
As a player, coach, and manager, Alex Ferguson learned the importance of discipline and thinking long term.
November 18, 2015
How to Split Equity Among Company Founders
Putting value on the roles of company partners can get personal.
November 16, 2015
Robb Willer: What Makes People Do Good?
How external factors pressure people to cooperate.