Beth Goode has served as Stanford's senior associate athletic director and senior woman administrator since 2006.Goode arrived at Stanford in 1995 as a member of the media relations staff, and has been an integral part of the growth and development of both the department's overall management team and the compliance and student services departments.As a member of the media relations team, Goode had annual responsibilities for no less than eight teams, with particular focus on women's basketball. In 1998-99, she served as the host media coordinator for the 1999 NCAA Women's Final Four hosted by Stanford in San Jose.
Shortly after, she transitioned into new responsibilities with Stanford's compliance and student services departments, working with many aspects of NCAA rules, enforcement, and Cardinal Council (Stanford's student-athlete advisory committee).
Goode currently oversees the men's and women's volleyball, sand volleyball and men's and women's tennis programs. She has also had supervision of the softball and synchronized swimming programs. In addition to the general sport management duties, Goode works closely with all varsity programs as the primary department liaison to Stanford's Undergraduate Admission Office.
Externally, Goode has been involved in both conference and national governance. She served a four-year term on the NCAA Tennis Committee, including serving as chair of the men's subcommittee in 2009-10 and as overall committee chair in 2010-11. Goode has been a member of the NCAA Legislative Council since 2010 as the Pac-12 Conference representative and is the NCAA Legislative Council liaison to the Division I National Student-Athlete Advisory Committee.
Prior to arriving at Stanford, Goode worked in media relations for the Denver Broncos and as an undergraduate at Pacific Lutheran. She received her bachelor's degree in communications from Pacific Lutheran in 1993 and her master's degree in organizational leadership from Gonzaga in 2008.