Wordsmith for Marketing

Automated Insights –  May 23, 2013 –  (80)

Wordsmith for Marketing automatically creates sophisticated, white-labeled client reports for marketing agencies. These reports prove an agency's ROI in plain English, just like a human analyst. Wordsmith for Marketing can save agencies $12,000 a month in labor wasted on reporting.

In over 6 pages of detailed written notes, tables, and charts, Wordsmith for Marketing breaks down how each channel drove conversions. The report covers all of the agency's efforts, including SEO, advertising, social media, and content marketing.

The reports can be scheduled and automatically sent to clients every week, month, or quarter. Best of all, the agency can review the entire report before it goes out, edit every word, add charts and tables, and add a custom conclusion.

Wordsmith for Marketing was created by Automated Insights, the leader in automated content for business intelligence.



App Details


Comments (86)

Saved Time and Increased Productivity
- harry@conversionpipeline.com - Oct. 13, 2015
As a growing digital marketing agency, we have to provide a huge number of reports for our expanding client base. The first week of every month was getting completely bogged down with reporting and slowing production to a crawl. Wordsmith for Marketing cut our reporting time down dramatically. What used to take a full day for an analyst to prepare now takes an hour or so. Not only is the tool an incredible time saver, but the insights it pulls from Analytics impress our clients every time.
Our Clients Love These Reports
- jordan@neonambition.com - Sept. 18, 2015
We have been using Wordsmith for Marketing for six months now and are very happy with our decision to use them. It saves us tons of time each month and also allows us to easily offer weekly reporting to clients that would never have received these for their monthly management fee in the past. Some of our most sophisticated clients love these reports and that is why we will stick with them for the foreseeable future.
Frees up time to do other important work
- Tony F. - July 28, 2015
Automating reports means we have more time to do *real* work, so it’s worth the money for us. Good tool, would highly recommend.
Simple solid reporting tool
- cnewman003 - July 22, 2015
Simple interface, easy to use, and saves us money and time otherwise spent on getting one of our employees to work on these reports.
Negative Verbiage in Reports (idea)
- Brandon - July 16, 2015
Hey guys, we have been starting to utilize the system but we've noticed that any negative data incorporate some strong words to re-inforce negativity. Thins like "just" "only" "significantly reduced" when rather we'd like to see things like "slightly" or words that aren't as Negative. Makes it harder to report when this is supposed to make it easier. We feel some words should just be taken out entirely, we don't need "just" or "only" just provide that data. Thanks!! :)
Provides solid actionable insights
- Austin R. - July 16, 2015
Wordsmith for Marketing really is a great product. The insights it provides are actionable and the reports as a whole are easily digestible at an executive level. It's a little rough around the edges as a newer reporting platform, but our rep takes our feedback seriously and keeps us updated on the newest integrations. Highly recommended!
Good Product
- Grace P - July 14, 2015
Simple solid reports based off GA data, easy to use. Nice charts and graphs too for the more visual person.
Would highly recommend
- Jerry O. - July 1, 2015
We’ve been using Wordsmith for almost a year now, and are very happy with it. We’re digging the continued add-ons like the Adwords and Facebook integrations. Anyone who’s been trained to make use of Adword data knows it’s not easy, fun, or cheap to train new hires. Definitely would recommend.
Solid Service
- Sofia B. - July 1, 2015
To be honest, I didn’t even know tools like this existed until I stumbled upon them recently, but it's been a pretty cool tool. We’re now able to offer clients some seriously robust recaps of their site traffic, which has definitely helped our dealings with them.
Great Way To Save Time
- Elana Juhl - June 24, 2015
The Wordsmith for marketing tools have cut down hours per week of pulling stats for various clients. Love the ability to edit the reports for clients who want to add/remove certain info and the mix of text with graphics is helpful for explaining the meaning behind the numbers.