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The Largest Online Audience in Higher Ed

Inside Higher Ed is the leading source for the latest news, analysis, and career services for the entire higher education community. We deliver independent news and analysis that informs the world about higher education, while providing essential tools and services to help organizations and professionals be more effective.

  • 3.67 million unique monthly visitors

  • 7.5 million monthly page views

  • 200,000 subscribers to our Daily News Update

  • Over 400,000 total uniques in our email database

  • 41% read Daily News Update email every day

  • 78% read Inside Higher Ed at least once each week

  • 80% of visitors are domestic (US) / 20% international

  • Only 8.4% visit the second-largest higher ed site


higher ed’s decision-makers READ INSIDE HIGHER ED


of our administrative and faculty readers have purchasing influence.


of readers with budgetary influence are directly responsible for making the ultimate purchase decision.


of our higher ed readers are administrators and 29% are in faculty, teaching or research positions.


83% of our readers have a master’s degree of higher. 37% have a doctorate.



Our Marketing Solutions team helps institutions, organizations, and businesses generate quality leads, build brand awareness, conduct market research, grow digital presence, and more with the right message at the right time.

Our strategists have best-in class talent in writing, design, email marketing, social media marketing, demand generation, display advertising and more. Contact us today to start planning your campaign.


We've worked with hundreds of companies, institutions and nonprofits to craft plans that create meaningful engagement with our audience of influencers. Whether you're Fortune 100 or the next big thing, an elite research university or a hidden gem with a great story to tell, we'd love to work with you. You'll be in good company.

Inside Higher Ed has become integral in supporting our digital marketing efforts at VitalSource. Their keen understanding of the higher ed ecosystem and highly tuned digital marketing tools are helping us reach our target audience and achieve our marketing goals.
— Paget Hetherington, Vice President of Marketing, VitalSource

 Get More Information Today

Inside Higher Ed’s webinar offering generated some of the best results we’ve seen. It’s clear their audience is actively engaged.
— Daniel Heimlich, VP Marketing, Higher Education, Blackboard
Our partnership with Inside Higher Ed is a key component to our digital marketing plan. The highly collaborative relationship helps us keep our finger on the pulse of higher education and be a strategic advisor to our clients. Their entire team is a pleasure to work with.
— Eileen Smith, VP Marketing & Communications, Jenzabar
UMass Lowell is one of the fastest rising universities in the nation. By partnering with Inside Higher Ed, UMass Lowell has been able to tell its story directly to thought leaders, influencers and change-makers. We see the difference in our reputation, in the quality of our hiring pools and in the number of people who ask us about the success of our campus.
— Bryce Hoffman, Executive Director of Marketing, Office of University Relations, UMass Lowell