The Value Chain Innovation (VCII) Initiative brings together faculty, staff, students, and practitioners to advance the theory and practice of global value chain innovation through research and knowledge dissemination.
We seek to understand the economic and social impacts of the global dynamics and digital communications that are reshaping business, industries, and ecosystems. Our research focuses on solving problems that are highly relevant to the greater global business community. Projects may be structured as theoretical or model-based research, empirical research, or detailed field-based studies in any the following themes:
- Electronic commerce
- Global trade dynamics
- Retail supply chains
- Agricultural value chains
- Data-driven decision-making
- Electronic marketplaces
- Omnichannel fulfillment and logistics
- Service value chains
- Product digitization
- Shared value chain strategies
- Social media in the value chain