Facebook

Branded Content may only be posted by profiles and Pages with access to the Branded Content tool. We define branded content as a creator or publisher's content that features or is influenced by a business partner for an exchange of value. When posting branded content, use the Branded Content tool to tag the featured third party product, brand, or business partner.

1. Don't include pre, mid, or post-roll ads in videos or audio content.

2. Don't include banner ads in videos or images.

3. Don't include title cards within a video's first three seconds. Interstitial ad cards outside of a video's first three seconds, such as mid cards or end cards, must not persist for longer than three consecutive seconds and must not be included within Facebook Stories.

4. Don't use the branded content tool to tag a Page without their prior consent.

5. Comply with all applicable laws and regulations, including by ensuring that you provide all necessary disclosures to people using Facebook, such as any disclosures needed to indicate the commercial nature of content posted by you.

For more information on branded content and visual examples related to our policies, please visit our Help Center. For policies related to branded content within our ads product, please see our Advertising Policies.