A. Support for Certified Education and Other Professional Activities
All ACCME-accredited Continuing Medical Education (CME) activities developed through the Stanford Center for Continuing Medical Education (SCCME) must comply with both the ACCME Standards for Commercial Support and the School of Medicine CME Commercial Support Policy. All CME activities held on the Stanford campus must use Stanford School of Medicine as their certified provider. Direct commercial funding for specific CME courses or programs initiated by industry is not allowed. However, directors of CME activities may seek support from industry for specific CME activities under the following conditions:
- Industry support is sought in collaboration with and under the auspices of the SCCME; and
- This support is intended only for activities in areas that have previously been designated by Stanford for curricular development.
These areas will be defined at regular intervals as educational support opportunities by each Department Chair or Center Director and submitted in proposal format to SCCME for review by the Strategic Advisory Committee (SAC). The SAC will assess each proposal’s independence and fit within the missions of Stanford Medicine’s entities. Industry funding can be accepted only in support of these previously identified-areas of curricular need. If a commercial entity agrees to support a certified educational activity, both the commercial entity and Stanford are required to sign a Letter of Agreement for Commercial Support (LOA) which specifies the commercial interest that is the source of commercial support and terms and conditions in compliance with the ACCME Standards for Commercial Support. This instrument must be endorsed by a responsible company official (who is authorized to make such commitments) and by the Associate Dean for Postgraduate Medical Education or the Director of CME.
In-kind support (the loan or donation of equipment and/or supplies from a commercial entity) will not need to be approved by the SAC but must comply with both the ACCME Standards for Commercial Support and the School of Medicine CME Commercial Support Policy.
Industry exhibits and advertisements are prohibited in Stanford CME activities whether these occur on or off-campus.
Further information may be found at http://cme.stanford.edu/policies/commercialsupport.html and inquiries should be directed to the Stanford Center for Continuing Medical Education.
B. Support for Non-Certified Education and Other Professional Activities
All other Stanford Medicine educational events (non-certified education) and events that take place on Stanford University Campus that are partially or fully supported by Industry must follow these guidelines:
- Support from Industry is acceptable, but only if approved, received and managed by a department, program, division or institute, rather than by an individual faculty member.
- If a commercial entity agrees to fund a non-certified educational activity, both the commercial entity and Stanford are required to sign a Letter of Agreement (LOA) which specifies the commercial interest that is the source of commercial support and terms and conditions in compliance with Stanford's policy as outlined in Stanford's letter of agreement. This instrument must be reviewed by the appropriate group within Stanford (e.g. Corporate & Foundation Relations, Planned Giving, Office of Technology Licensing) and once approved, endorsed by a responsible company official (who is authorized to make such commitments) and by the Department Chair or Center Director.
Support, both financial and "in kind," may be designated for education in general, for a broadly defined topic (e.g., cardiology, psychiatry, neurosurgery) or recurring educational activity (e.g., grand rounds) or for a specific topic, speaker or activity, but only if the course director and his/her Department Chair or Center Director determine and attest that the commercial entity has exerted no control on those responsible for educational content and that the activity is otherwise free of bias.
C. Stipulations Regarding Support for Certified or Non-certified Activities
- Industry support for education must be spent exclusively on education.
- Industry support may not influence curriculum in any way. Stanford must lead the identification of needs, determination of educational objectives, selection and presentation of content, selection of all persons and organizations that control the content, selection of educational methods, and evaluation.
- Industry exhibits are prohibited either on or off-campus.
- Industry promotion or marketing (e.g. corporate logos, slogans, signs, brochures or other marketing materials) are not allowed in the educational space.
- Acknowledgement of funding or in-kind support may be made on promotional materials for educational activities.
- Industry employees will normally not serve as educators at such activities. Industry employees who are approved to participate in CME activities must abide by ACCME requirements. For non-CME activities, activity directors must ensure that presentations are free of commercial bias.
- When a faculty member has a financial interest that poses a content relevant conflict of interest, this should be disclosed to the learners both verbally and on a slide at the beginning of the presentation. Receipt of industry support for educational activities for Stanford medical and graduate students and postdoctoral fellows and trainees must be reported at the time of receipt to the Senior Associate Dean of Medical Education.
- Meals or other types of food funded by Industry may not be provided during these educational activities.
D. Meetings and Conferences Supported in Part or in Whole by Industry as They Involve School of Medicine Faculty, Students, Staff and Trainees
School of Medicine faculty, students, staff and trainees should evaluate carefully their attendance at meetings and conferences that are fully or partially sponsored or run by Industry because of the potential for perceived or real conflict of interest. They should be especially cognizant of this potential when considering whether to play a leadership role in such meetings and conferences by giving a lecture, organizing the meeting and the like. Except as noted below, these activities are allowed if the following guidelines are followed:
- The activity is designed to promote evidence-based clinical care and/or advance scientific research.
- Financial support by Industry is fully disclosed to the learners by the meeting sponsor.
- The following provisions about scholarly and educational activities apply to School of Medicine faculty, students, staff and trainees.
- The lecturer and not the Industry sponsor determines and prepares the meeting or lecture content.
- In scholarly publications, individuals must disclose their related financial interests in accordance with the International Committee of Medical Journal Editors (www.icmje.org). In scholarly and public presentations faculty should disclose all relevant personal financial interests when appropriate.
- The lecturer is expected to provide a fair and balanced assessment of therapeutic options and to promote objective scientific and educational activities and discourse.
- The Industry sponsor does not stipulate acceptance of advice or services concerning speakers, content, etc., as a condition of the sponsor's contribution of funds or services.
- When the lecturer is speaking as part of consulting activities, he or she makes clear that content reflects individual views and not the views of Stanford School of Medicine.
- The use of the Stanford name in a non-Stanford event is limited to the identification of the individual by his or her title and affiliation.
- Attendees do not receive gifts such as meals, travel, lodging, other gifts or compensation for attendance.
Participation in the following activities is not permitted:
- Industry-sponsored "speakers bureaus” (i.e., contractual relationships to give talks in which the topic(s) are determined and/or the content is provided by the company).
- Dedicated marketing and training programs designed solely or predominantly for sales or marketing purposes.