Work with us to equip a new generation of entrepreneurial leaders with the tools to brave ethical dilemmas.
The Principled Entrepreneurial Action and Knowledge (PEAK) project prioritizes applied ethics in entrepreneurship education. PEAK is a project by Stanford University in collaboration with Duke University, the University of St. Thomas, and the University of North Carolina (Chapel Hill).
It’s time to start teaching applied ethics.
The PEAK project works to position ethics at the core of teaching and research on entrepreneurship and innovation.
The PEAK approach:
Entrepreneurs and innovators influence every aspect of our lives. The effects of breakthrough technologies and disruptive enterprises cut across industries, institutions and academic disciplines.
Traditionally, entrepreneurship education and research has made ethics an afterthought, at best.
The next generation requires a robust toolkit for creating ethical solutions at scale.
Watch the Playlist
4 Videos on Applied Ethics
Join us in propelling a new era of entrepreneurship education and research!
We aim to:
Change is possible. We’ve seen it happen. STVP has advanced entrepreneurship education through collaborations with educators around the globe for more than 20 years.
Learn more about this pivotal moment in entrepreneurship education.
There are many ways to help as an educator, institution or student.
PEAK Fellows is an opportunity for Stanford undergraduate and co-term students to explore what it means to develop guiding values and principles in the context of entrepreneurial businesses. It will place students who are working in technology ventures into cohorts of eight fellow students. Through readings and bi-weekly meetings, each student will define a set of principles that resonates with them. These principles will be designed to guide fellows in the future as they shape teams and seek to align their career decisions with their values. PEAK Fellows will come away with a heightened understanding of their own values, a close-knit community of peers, and the tools necessary to brave ethical dilemmas in the future.
Please contact Brooke Martin, Gopal Raman or Shreya Mantha with questions about PEAK Fellows.
Reading for Entrepreneurship Educators on Applied-Ethics | |
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Stanford eCorner | Teaching Principled Entrepreneurship |
Stanford eCorner | The Student Role in Shaping Entrepreneurial Ethics |
National Academy of Engineering | Empowering Future Engineers with Ethical Thinking (featured in The Bridge: 50th Anniversary Edition) |
HBR | Developing Principled Decision Makers |
VentureWell | 4 Strategies to Integrate Ethics into Entrepreneurship Education |
NYU Entrepreneurial Institute | Ethical Entrepreneurship in Education |
PacificStandard | Are Elite Institutions Teaching Students the Wrong Values? |
Duke Innovation and Entrepreneurship Initiative | Entrepreneurship Education 2.0: Redefining Value Creation – Putting Purpose Before Profit |
BizEd | Teaching Entrepreneurship, Cultivating Antifragility |
HBR | The Era of “Move Fast and Break Things” Is Over |
Materials That We Use in Our Courses | |
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Stanford eCorner | Stanford Innovation Lab: The Entrepreneurship & Ethics Podcast |
Stanford eCorner | Article: Entrepreneurship & Ethics |
Stanford eCorner | Podcast: Infusing Decisions with Principles |
Stanford Engineering | The Future of Everything Podcast: Riitta Katila: How diversity drives innovation |
Stanford eCorner | Video: Tristan Harris on Making Technology Less Manipulative |
AOM Insights | Facing an Ethical Dilemma? Try This Approach |
Stanford Insights | Are You an Ethical Leader? |
Martin Trust Center for MIT Entrepreneurship | Making the Ethical Decision |
Applied Ethics Projects |
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Stanford Ethics, Society and Technology Hub, a presidential initiative at Stanford University |
Center for Engineering Ethics and Society, a project of the National Academy of Engineering |
Ethics Unwrapped, a project from McCombs School of Business at The University of Texas at Austin |
Ethics in Entrepreneurship, non-profit founded by the Theranos whistleblowers |
National Ethics Project, a project from the Edmond J. Safra Center for Ethics at Harvard University |
Technology Ethics, a key focus area at the Markkula Center for Applied Ethics at Santa Clara University |
Applied Ethics Research | |
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Technology and Innovation Management | Panel Discussion: Responsible and Ethical Innovation |
Applied Ethics Convenings | |
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Duke University, Stanford University and the University of St. Thomas | Conversations on Entrepreneurship and Ethics |
GCEC | Panel Discussion: Ethics in Entrepreneurship Education (June 26, 2020) |
GCEC | Panel Discussion: Diversity, Equity & Inclusion; How can University E-ship Centers best Impact Diversity, Equity, and Inclusion (July 31, 2020) |
Listen to The Podcast Stanford Innovation Lab: Entrepreneurship & Ethics
Watch the Playlist 8 Videos for Educators To Use In Courses
Subscribe for the latest updates on teaching applied ethics for entrepreneurs and innovators.
We are grateful for the robust collaboration from colleagues at Stanford and around the world. A very special thank you to the students who’ve worked on the PEAK project. We could not be more fired up about ushering in a new decade of entrepreneurship education that integrates applied ethics.